What is Data Storytelling?

Data storytelling is the art and science of translating data analysis into clear, compelling stories. It combines data, visuals, and narrative to communicate findings and drive decision-making.

Why Is Data Storytelling Important?

• Engages the audience: Stories are memorable and impactful.
• Clarifies insights: Well-structured narratives make data easier to understand.
• Promotes actions: Effective stories inspire decisions, not just understanding.

Essential Elements of Data Storytelling

1. Data

• Raw facts, numbers, and analysis
• The foundation of your story

2. Visuals

• Charts, graphs, infographics
• Make complex data accessible and attractive

3. Narrative

• The story that connects data points
• Answers questions: Why is this important? What does it mean?